SPACE is a strategy agency, providing specialised services in media strategy and planning, brand management and strategic communication. In today’s market, to have a clear comprehension of where your audience is, you have to have equally thorough grasp of the forces that have brought them to a particular point – and, in fact, where those … Read more →

SPACE adopts a strategic, multi-dimensional brand-based approach to communication. The purpose of communication is to assist the organisation in meeting its objectives, which invariably involves achieving specific goals with respect to the cognition, affect and/or behaviour of the consumer. Consumers’ behaviour is determined by their relationship with the organisation’s brand, and the degree to which … Read more →